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Some media coverage of our books has called Silver Lake Publishing
a libertarian press. We think of our books as practical more
than political. Silver Lake Publishing's mission-to give our
readers tools for making smart, aggressive decisions on risk
and financial matters-has been the same since we started. Times
and circumstances have moved toward our specialty. Most of what
is written about business and money matters pushes agendas-either
explicitly or implicitly.
Personal finance books and newsletters are written by people
promoting mutual funds or other investment vehicles. Management
books are written by people who want to sell you their tapes
or consulting services. Books and articles on security often
exaggerate or misdirect natural fears. We think the information
economy makes smart people starved for informed, independent
analysis.
Silver Lake publishes 4-7 titles a year by authors
across the country on topics related to popular economics, health
care, small business management, risk theory, insurance and
security. Among the press’s best-selling titles are: The
Under 40 Financial Planning Guide; It’s a Disaster; Sex
at Work; Early to Rise; Success Leaves Clues; Business Plans
to Game Plans; Taming the Lawyers; and Leap of Strength.
Publisher James Walsh has been an editor at Silver Lake and
its corporate predecessor, Merritt Publishing, since 1992. Before
joining Merritt, Walsh was a senior editor at California Business
magazine, where he received various journalism awards—including
the Western Publications Association’s “Maggie”
award and the American Association of Business Publishing’s
award for editorial excellence.
A graduate of Amherst College, Walsh lives in Aberdeen, Washington
with his wife and five children.
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